World Branding Awards – Brand of the Year 2025–2026 🏆🏆
We are honored to receive this prestigious recognition, reaffirming our position as the No.1 rice brand and strengthening global consumer trust for the third consecutive year, as awarded by the World Branding Forum in Osaka City Museum of Fine Arts, Japan
With a legacy spanning nearly 40 years, Royal Umbrella has become a preferred rice brand worldwide, winning the hearts of consumers across Thailand, Singapore, Saudi Arabia, the United Kingdom, Italy, Canada, Australia, Senegal, and beyond.
Loved by families from diverse cultures, Royal Umbrella brings people together at dining tables around the world with its signature aroma and irresistibly soft, fluffy texture.
